2007 the hottest year on record but are UK holiday makers safe

Released on = January 11, 2007, 12:54 pm

Press Release Author = Suninsight Ltd

Industry = Healthcare

Press Release Summary = Suninsight Ltd has added to it srange of sun protective
clothing to help protect against the harmful effects of the sun

Press Release Body =
2007 is predicted to be the hottest year since records began and some 60% of Britons
plan to take a trip within the British Isles against some 27% going abroad. With
increasing temperatures we need to be sure that we protect ourselves against the
harmful effects of the sun while enjoying the outdoors. Cancer Research UK tells us
that too much sun exposure causes skin cancer and studies indicate that sunburn
during childhood can double a person's risk of skin cancer in later life. Exposure
to the sun in the UK is just as dangerous as that in many holiday destinations
abroad.

There are an estimated 100,000 cases of skin cancer diagnosed every year in the UK,
malignant melanoma accounts for about 8000 of these and is the more serious type,
claiming 1800 lives a year. Most skin cancer is preventable through the use of
appropriate sun protective clothing, sun screams and a sensible approach to the sun.

Sun protective clothing is relatively new to the UK; it was pioneered in Australia
and has been a major player in reducing the incidence of Skin Cancer among
Australians.

Rita Panayides founded Suninsight Ltd to make Australian sun protective clothing
available to people in Europe and the UK. Having been diagnosed with malignant
melanoma in 2000 Rita was aware how difficult it is to source fashionable sun
protection for adults as well as children in the UK. Suninsight Ltd provides
clothing for sport, beach and casual wear and offers information to help people
understand the need to stay safe in the sun.

The Suninsight Ltd range of clothing is specially designed and made from lightweight
tightly woven fabric and features shorts, tops as well as hats. The company
continues to expand its product range and is supplying sun protection products to
people with a range of conditions associated with sun sensitivity such as skin
cancers, Lupus, and rosecea as well as people who are actively trying to protect
themselves and keep their families safe in the sun. Suninsight can be found online
at www.suninsight.com

Skin Cancer including non-melanoma skin cancer and malignant melanoma is the most
commonly diagnosed cancer in the UK, melanoma is the second most commonly diagnosed
cancer among those aged between 20-39 in the UK; with a sensible approach to sun
protection which includes sun protective clothing these numbers can surely be
reduced.

End (407words)


Contact Details

Suninsight Ltd is at Green Leas, Bygrave Road, Baldock, Herts. SG7 5DS UK
Phone: +44 208 133 6190
Email: info@suninsight.com
Web: www.suninsight.com

For details of Cancer Research national Sunsmart campaign visit
www.cancerresearchuk.org/healthyliving/sunsmart

Product images are available on request.


WWW.SUNINSIGHT.COM



Web Site = http://www.suninsight.com

Contact Details = Suninsight Ltd
Green Leas
Bygrave Road, Baldock, Herts, SG7 5DS
email: info@suninsight.com
Tel +44 208 133 6190
www.suninsight.com

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